My journey began with a film studies degree from the prestigious University of Iceland, where I honed my storytelling abilities. Seeking to broaden my horizons, I enrolled in the Web Development Department of the Technical College Reykjavík (vefskolinn.is) in Iceland, where I gained hands-on experience in coding, user interface design, and website optimization. But it wasn't long before I realized that my true passion lay in digital marketing, where I could use my technical skills to drive business results.

Building on my web development foundation, I pursued a degree in Design and Business from the prestigious KEA – Copenhagen School of Design and Technology in Denmark, where I focused on marketing strategy, social media management, and digital advertising.

Throughout my studies, I immersed myself in the latest marketing trends and techniques, constantly seeking out new ways to help businesses connect with their target audience. I also had the opportunity to work with real clients, developing marketing campaigns and measuring their success through data analysis.

To further strengthen my marketing skills, I recently completed a certificate program at Sahara Academy in Iceland, where I gained certifications as a Facebook Ads and Google Ads specialist. This training provided me with a deeper understanding of how to use these powerful platforms to reach and engage target audiences, drive website traffic, and increase conversions.